What are the Benefits of Facebook Forum 2.0 for Small business’ Social Networking efforts?

LiveWorld is a social media marketing firm that specializes in services designed for Fortune 1000 companies.  However, its latest solution is one that caters to large corporations and small businesses alike.  Known as Facebook Forum 2.0, the new application enables businesses to create thriving online communities where fans can communicate with the brand and each other.  With the ability to bring these conversations to activity streams and friends, brands can now truly optimize the communication experience through a structured conversational format.  LiveWorld is a robust application equipped with tons of great features that offer huge benefits to small businesses.

One attribute that gives LiveWorld’s new application tremendous potential is seamless integration with Facebook, the world’s top social network and perhaps the hottest thing going today.  Small businesses can launch the service directly from their “Apps” tab and then access a host of other features.  These features allow you to directly link to a user’s Facebook profile, publish a user’s post to their news feed, and even publish those posts to your own wall.  Perhaps the most intriguing aspect is that content published in a fan’s news feed is accompanied by links the lead back to your page.  LiveWorld has introduced a new platform that will enable you to extend and increase your following on Facebook. 

LiveWorld’s Facebook Forum 2.0. is integrated with a number of highly efficient moderation tools that allow small businesses to provide a clean environment for their communities.  Brands have the ability to monitor language with a filtering tool, as well as review posts prior to, and after being published.  Because the spamming of discussion boards has become a huge problem throughout the web, Facebook Forum provides anti-spam mechanisms, in addition to the ability to block access from problem members.  Small businesses can choose to manage the discussions themselves, or rely on LiveWorld’s in-house moderation team. 

With LiveWorld’s Facebook Forum, small businesses can reap the benefits of in-depth reporting from data warehouse metrics that analyze significantly deeper than traditional social media measurements.  Providing statistics on weekly and monthly performance, these reports are structured in a comprehensive Excel format that allows brands to make analysis that will give them the opportunity to obtain the maximum value from their communities.  LiveWorld’s data warehouse reporting system delivers detailed information on basic metrics such as page views, unique visitors, and new users, as well as statistics that penetrate social conversations much further.  Being able to view stats on the popularity of threads, categories, and watch emails will give you deeper insight into discussions and the interactions occurring within your community.

LiveWorld is positioning itself to be one of the leaders in the emerging field of social media marketing.  The agency takes pride in providing a suite of solutions that enable brands to make an impact in the Web 2.0. space with flexible community applications, management tools, and marketing strategies.  LiveWorld’s Facebook Forum combines the best of these attributes in a single package, making it easier for small businesses to greatly improve their social networking practices.